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Mace and B&H team Up For Security Initiative In New York City

2011-07-25

Mace Security International, Inc. (“Mace” or the “Company”) (OTCQB: MACE) announces a new initiative in cooperation with B&H Photo & Electronics Corp. that will provide residents and business owners of New York City with significant discounts on Mace Security Camera Surveillance Systems. Through this initiative, Mace hopes to not only raise awareness about the impact of surveillance on personal safety for property owners but to also provide an opportunity for effective neighborhood crime watch and prevention that can serve all the citizens in the community.

Beginning July 22, 2011, New York City residents and business owners will receive instant in-store discount incentives up to $200 for MaceView Security Camera Surveillance Systems purchased through September 30th 2011 at the B&H NY Superstore. The goal of this incentive is to make professional grade security systems affordable for every home and business owner in the community.

Dennis R. Raefield, Mace’s CEO and President, stated, “There is probably no greater tragedy in a community than the abduction and murder of one of its children. As we learned from the recent Leiby Kletzky murder case in New York City, the NYPD was able to review video recordings from security camera systems belonging to local residents and business owners which provided evidence that eventually led to the horrifying discovery of Leiby Kletzky’s body and the capture of his murderer. Although we can’t say with certainty if more security cameras installed in the community could have prevented or changed the final outcome of this tragic event, we do know that video surveillance and recording systems can help protect people and property while aiding law enforcement with solving crimes quicker.”

Ben Bochner from B&H Photo & Electronics Corp. added, “We are proud to be jointly cooperating with Mace on this exclusive discount incentive program for our resident New York City customers, by making a professional grade security surveillance system extremely affordable and practical for members in the community to increase their security measures.”

About B&H

As the world's largest source of professional video, photo and audio equipment, B&H Photo & Electronics Corp. is known worldwide for the knowledgeable salespeople and fast, reliable shipping that have been satisfying customers for over 30 years. Learn more at http://www.bhphotovideo.com/

About Mace

Mace Security International, Inc. (OTCQB: MACE) is a manufacturer of personal defense and electronic surveillance products marketed under the famous brand name Mace®, and the owner and operator of a wholesale central monitoring station. Learn more at www.mace.com.

Certain statements and information included in this press release constitute “forward-looking statements” within the meaning of the Federal Private Securities Litigation Reform Act of 1995. When used in this press release, the words or phrases “will likely result,” “are expected to,” “will continue,” “is anticipated,” “estimate,” “projected,” “intend to” or similar expressions are intended to identify “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements are subject to certain risks, known and unknown, and uncertainties, including but not limited to the success of the Rights Offering, economic conditions, dependence on management, our ability to compete with competitors, dilution to shareholders, and limited capital resources. A discussion of factors that could materially adversely affect the Company’s financial performance and cause actual results for future periods to differ materially from the statements expressed within this press release, and management's opinions projections, forecasts, estimates and expectations are contained under the heading “Risk Factors” in Mace’s SEC filings, including its registration statements and its periodic reports on Form 10-K and Form 10-Q. This press release should also be read in conjunction with the financial statements and notes contained in Mace’s annual reports on Form 10-K, quarterly reports on Form 10-Q and current reports on Form 8-K.

Contacts

Mace Security International, Inc.
Sarah Din, MarCom Manager, 925-478-4524

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