Directories

Ooyala Honored For Best Video Analytics Solution By International Media Industry Leaders At The 2012 BRAVE Awards

2012-07-16

LONDON & MOUNTAIN VIEW, Calif. ---- Ooyala, a leading provider of online video technology, analytics and services, was honored this week with the award for Best Video Analytics Solution at the first annual BRAVE Awards, a prestigious new event celebrating the best achievements in brand video. Presented this week in London by C Squared, the international media and marketing industry’s fastest growing publishing and events business, The BRAVE Awards convened a panel of judges consisting of media industry leaders and international brand marketing experts to recognize brands, marketers and technology providers that have proven the ability to produce amazing digital video content, distribute it flawlessly and measure its success.

In selecting Ooyala as the Best Video Analytics Solution, The BRAVE Award judges looked for the company that has provided brands with the best insights in order for brand video to succeed. As the leader in online video analytics, Ooyala processes over two billion video analytics events daily, studying conversion rates, video completion rates, social sharing events and hundreds of other key metrics across various web and device platforms and geographies. Its combination of big data processing and rigorous data science for delivering actionable intelligence is the underpinning of Ooyala technology and a core focus of its innovation for digital broadcasting and online brand marketing.

Neil Berry, vice president, EMEA for Ooyala, said, “We’re honored to be recognized for delivering the best analytics solution in online video. The acknowledgement is another testament to the five years of innovation Ooyala has put into helping brand marketers, publishers and broadcasters better understand viewer behavior, to deliver the best personalized experience and dramatically improve online revenues.”

Drawing from its deep expertise in analytics technologies, Ooyala built its advanced analytics platform using core intellectual property in large-scale data processing, layered on top of open source technologies including Twitter’s Storm. Storm helps guarantee highly scalable and fault-tolerant delivery of data, allowing Ooyala’s analytics to be applied directly to the continuous stream of video playback events – a critical part of delivering live, real-time audience measurement.

Brand marketers, content aggregators, TV programmers and service providers can use Ooyala analytics to make smart decisions on promoting and monetizing content across their network. Data is presented in a simple, easy-to-use interface, including metrics such as popular content by market, real-time viewing statistics for each asset, and global content consumption patterns. Future product enhancements will provide publishers deeper insights into the consumer viewing experience by exposing quality-of-service data along with real-time advertising and subscription revenue metrics.

About Ooyala

Ooyala delivers personalized video experiences across all screens. It is the leader in online video management, publishing, analytics and monetization. Ooyala’s integrated suite of technologies and services give content owners the power to expand audiences through deep insights that drive increased viewer engagement and revenue from video. Companies using Ooyala technology include ESPN, Victoria’s Secret, Telegraph Media Group, Tennis Australia, The North Face, Rolling Stone, Dell, Sephora and Yahoo! Japan. Headquartered in Mountain View, California, Ooyala has offices in Los Angeles, New York City, London, Sydney and Guadalajara, Mexico; and the company works with premier reseller and technology partners throughout the Americas, Europe, Africa, Japan and the Asia-Pacific region.

Related Downloads

Bango Nokia QT Application Analytics SDK 1.0.3

Bango application analytics is an analytics solution for mobile applications. This SDK provides a framework you can use in your application to add analytics capabilities to mobile applications that are developed using the Nokia QT

HarePoint Analytics for SharePoint 2010 14.7.0.1

The ultimate web-analytics solution for sites and portals based on SharePoint 2010. HarePoint Analytics reports cover such aspects as visitors and their behavior, documents and content usage, traffic sources and trends, search services usage and many...

NETAVIS Observer 4.0

NETAVIS Observer 4 is available in several editions from Basic for small installations up to Enterprise for big and complex installations. Extra modules for layout navigation, video analytics, number plate recognition and for retail complete the...

DTN ProphetX 3.1

DTN ProphetX is a comprehensive solution for energy trading. It introduces you to an industry leading array of innovative productivity features, advanced analytics, and performance enhancements. With the release of DTN ProphetX Energy Edition, DTN...

ARTECO-LOGIC

ARTECO-LOGIC 3.2

ARTECO-LOGIC is the elite video management system software that seamlessly controls the world of ARTECO server appliances. Known throughout the Security Industry for its ease of use and accuracy, ARTECO-LOGIC is the culmination of over 20 years of...

ONVIF Device Manager for Windows 1.8.5795

ONVIF Device Manager is a GUI application to manage network video devices over the ONVIF protocol. Written in C# and uses ffmpeg for media decoding. Implements Discovery, Device, Media, Imaging, Analytics, Events and PTZ. Supports ONVIF 1.02 but will...

Pentaho BI Suite Enterprise Edition

Pentaho BI Suite Enterprise Edition 4.1

Pentaho is building the future of business analytics. Pentaho's open source heritage drives our continued innovation in a modern, integrated, embeddable analytics platform that includes diverse and big data requirements. Pentaho Business...

BusinessOnline

BusinessOnline 1.3

Business Online is South Africa's leading provider of online corporate and business banking services. Business Online has a comprehensive range of products and services designed to address all your banking requirements. With more than 20 years...

SAS Analytics Platform

SAS Analytics Platform 4.1

SAS Analytics provide an integrated environment for predictive and descriptive modeling, data mining, text analytics, forecasting, optimization, simulation, experimental design and more. From dynamic visualization to predictive modeling, model...

FinCAD 1.0

With FINCAD Analytics Suite you have access to the industry's most comprehensive financial analytics library available. With extensive cross asset coverage of derivatives and fixed income vanilla instruments, you can quickly and easily generate...